Coca-Cola Removes Known Carcinogen to Avoid Cancer Warning Label.
In a move to avoid being slapped with a cancer warning label, Coca-Cola is making an emergency recipe alteration that involves removing a known carcinogen from the mix. Showing that the company is more interested in preserving sales than actually ridding its products of known cancer-causing substances, the company chose to remove the toxic ingredient to avoid the warning label — not to actively protect the health of the consumer. The compound (used for the drinks’ caramel coloring), known as 4-methylimidazole (4-MI or 4-MEI), has been ousted by the Center for Sciences in the Public Interest as a powerful carcinogen.
In fact, the Coca-Cola company even denied the cancer link, stating that the findings by CSPI and others were simply untrue. Calling the warning label ‘scientifically unfounded’, Coca-Cola says that there is no public health risk that justifies any change.
“While we believe that there is no public health risk that justifies any such change, we did ask our caramel suppliers to take this step so that our products would not be subject to the requirement of a scientifically unfounded warning,” Coca-Cola representative Diana Garza-Ciarlante told the Associated Press news agency.