Home > News of the moment > Microsoft moves Hotmail into the trash to make way for a social media linked ‘Outlook’.

Microsoft moves Hotmail into the trash to make way for a social media linked ‘Outlook’.

By Rob Williams     1st August 2012.    Find Full Article Here:-

World’s largest software company is renaming and rebranding its service.

It launched in 1996, was one of the first online email services and still has around 324 million users; but today Microsoft announced that it is unveiling a revamped, Facebook-friendly version of Hotmail, and is moving the old brand into the trash box.
Microsoft Corp, the world’s largest software company is renaming and rebranding its service as ‘Outlook’.
The move comes following increased competition from Google’s Gmail, which is growing rapidly and now has around 31 per cent of the market, compared to 32 per cent for YahooMail and 36 per cent for market leader Hotmail, according to the latest comScore figures.
In a bid to recapture some of their users Microsoft is renaming the service ‘Outlook’, a brand familiar to workers who use Microsoft’s Office email application.
The switch-over is expected to occur over the next few months.
The update to the online email service will be the first in eight years, and will include new features for handling spam, mass emails and junk mail – which has for some time plagued Hotmail users.
It will also contain a strong social media element and will allow users to connect to Skype.

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